MusicDNA: Successor of the MP3?

Here’s yet another new music file format with an attempt to dethrone the king of music file format, MP3. It is developed by BACH Technology, and they named it, MusicDNA.
The new music file format offers the ability to push additional content to music owners, such as lyrics, news updates, videos, and images. And it is entirely backwards-compatible with existing MP3 players, and offers the same sound quality. After all, it has the support of the creator of the original MP3 file format.
But due to its nature, the music player will need to “dial home” to music labels, bands or retailers to receive new updates, and likely to keep a record of the music you listen to. Not many consumers are going to be too fond of that.
BACH has already secured partners across the industry and is in talks with major record labels. We will see how this pans out.